Product Discovery

Transform your app idea into
a launch-ready roadmap with
our product discovery service

Let’s talk View our cases

We help you define critical features to ensure your app meets market needs. Our main goal is to save development costs by preventing wasted resources on unnecessary features, setting the stage for a fast and efficient launch.

Designing products for startups backed by

and more

phenomenon studio IN NUMBERS

98%

customer satisfaction rate

35%+

boost in conversions after redesign

50+

top-tier designers and developers on board

500M+

investments raised by our clients

Challenges

You're here because your product
needs a clear plan, right?

Do you struggle with defining essential features?

Skipping the discovery phase of product development can lead to unnecessary costs and inefficiencies. We help you focus on critical features that drive value.

Do you lack technical clarity for development?

Our discovery phase services ensure architectural clarity, outlining system requirements, integrations, and scalability solutions.

Need an accurate cost estimation?

With our discovery phase service for software development, you’ll receive a detailed cost breakdown, enabling you to plan your budget effectively.

How our digital product agency can help

Product discovery
services we provide

Technical & Product Documentation

Our Solution Architects define server specifications, integrations, and tech stack, ensuring alignment with business ideas.

Technical Feasibility Assessment

We assess the technical feasibility of your product, analyzing resource needs and potential challenges to ensure smooth development.

Feature Prioritization

We help you focus on key features based on user needs, business goals, and technical feasibility, ensuring efficient development.

Solution Discovery

We analyze and define the best approach to building your product, balancing feasibility and business objectives.

UX Discovery Phase

We create user flows to map intuitive interactions ensuring that all user actions align with the overall product vision and business goals.

Competitor & Trends Analysis

We conduct an in-depth evaluation of industry trends and competitor strategies to inform product decisions.

Phenomenon Benefits

Why should you choose
our product discovery
services?

Technical expertise

Our team ensures that every product is built with a strong architectural foundation, optimal performance, and seamless integration with existing systems.

Cost efficiency

By prioritizing essential features, we help you minimize wasted resources, optimize development efficiency, and ensure that every aspect of your product aligns with strategic goals.

Comprehensive documentation

We create structured and comprehensive documentation that captures every technical and functional requirement, ensuring a seamless transition from discovery to development.

Mid-level and senior experts

Our team consists of mid-level and senior product designers & developers with 7+ years of expertise in your specific industry, ensuring your product is perfectly aligned with your audience’s expectations.

Proven trust and high satisfaction

As a trusted product development company, we prioritize strong relationships with our clients. Our commitment to excellence has resulted in a 98% client satisfaction rate, reflecting our dedication to delivering outstanding solutions.

Process

Our step-by-step approach
 to UX prototype

Stakeholder interview

Aligning on business goals and technical requirements.

Detailed brief

Product documentation

Detailing functionality, business logic, and technical specifications.

Modules decomposition Integration list

Feature decomposition & prioritization

Structuring features based on feasibility and business impact.

Features breakdown Product versions pipeline

Technical documentation

Outlining system architecture, integrations, and development roadmap, and cost estimation for servers and integrations.

Infrastructure diagram Architecture diagram

User flows & UX discovery

Creating intuitive workflows for a seamless experience.

Userflow Diagrams

Project estimation

Delivering time and cost projections for efficient project development.

Detailed cost breakdown Proposal

Looking for a structured product discovery process?

Let’s connect

Featured Cases

Discover how we’re driving change through innovative projects, strong partnerships, and measurable outcomes.

#Product discovery #MVP building

Zest — unleashing a healthier you

Zest

USA

Results

Faster  time-to-market

Reduced  development costs

Simplification of complex health concepts

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Julia Cooney

CEO of Zest

The client expressed high satisfaction with the team’s proficiency, facilitating the prompt and timely completion of the design within the initially estimated timeframes.

KlickEx – frictionless cross-<wbr>border payments for the Pacific Island communities - image cover

#UX audit #Product redesign #web development

KlickEx – frictionless cross-border payments for the Pacific Island communities

Nomupay

New Zealand

Tech Stack

Next.js, TypeScript, React Redux

Timeline

6 months

Results

+35% "Add Money" conversion rate

+30% "Money Transfer" completion rate

Raised $1M in additional funding within 6 months

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Izek Lal

Country manager

We have seen a significant improvement in terms of mobile friendliness and the general flow of the system. I believe this has contributed significantly to the growth of our business. Many thanks, Phenomenon.

#UX Audit #Product redesign #Web development #Team extention

Isora – optimizing governance, risk & compliance for top institutions

SaltyCloud Icon - fi_4628635

Texas, USA

Tech Stack

React, Python, AWS

Timeline

12 months, ongoing

Results

2x faster user workflows

50% shorter time-to-market

Nominated for UX Design Award 2024

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Explore All Cases

why chose us?

Your success is our
priority

Design that lasts beyond trends

We don’t chase fads. We build digital products that stay relevant.

Our work looks sharp today and stays usable tomorrow — designed around long-term value, not short-term gimmicks. Scalable systems, brand consistency, and smart UX that grows with your product.

Start now

Let’s build something that lasts and grows with your business.

Start now

Design that’s developer-ready

We design for implementation, not handoff.

Every component is built with devs in mind: design tokens, accessibility, reusability, and real-world constraints. We collaborate with your team, reuse existing elements, and stay involved until everything’s live.

Start now

Let’s build something that lasts and grows with your business.

Start now

Embedded, agile collaboration

You work with the doers — not a chain of account managers.

We plug into your tools (Slack, Figma, Jira, Notion), adapt to your sprint cycles, and operate like an extension of your team. Need a full product squad or one embedded designer? We match your workflow.

Start now

Let’s build something that lasts and grows with your business.

Start now

Proven track record in tech products

We specialize in SaaS, FinTech, Web3, and AI — where UX and business strategy intersect.

From investor-ready MVPs to enterprise dashboards, we’ve designed products that solve complex problems and scale with confidence. We know what growth-stage startups need to win.

Start now

Let’s build something that lasts and grows with your business.

Start now

what our clients say

5.0 is our average
on clutch & designrush

5.0

4.9

Craig Tortolani

CPO at Dekryption Labs

Alex Friedman

CEO at Open Path

Not only is the team extremely communicative, their work is exceptional. I have never worked with a team so talented while also being competitively priced and communicative.

KlickEx Team

George Fry

Founder at Neap

The quality of the designs is fantastic. Phenomenon Studio works at speed and is extremely punctual with timelines. They deliver top-notch outcomes with exceptional designs.

Andre Guerra

Co-Owner at RADCAT Design

Kevin Alvarez

Founder & General Partner, Predictive

Phenomenon Studio's ability to translate concepts and rough design mock-ups into high-fidelity assets, designs, and visuals was very impressive. The goal was to maintain simple elegance in the design aesthetic, and they did it very well.

Awards

Wins that inspire us forward

Looking for more?

Technical workshop

Validate your tech stack, architecture, and scalability path.

Explore

Rapid MVP development

Get your MVP 50% faster with lean sprints and pre-built frameworks.

Explore

Product redesign

Upgrade legacy interfaces with scalable, business-driven UX and UI.

Explore

FAQ

Questions already
answered

What is product discovery?

Product discovery is the structured process of defining, validating, and planning product features before development begins. It ensures that the product concept is viable and aligns with both user needs and business objectives. A well-executed product discovery process helps teams avoid unnecessary costs by focusing only on essential features that provide real value.

Why is the discovery phase important?

The discovery phase services play a crucial role in reducing development risks by validating ideas before they move into production. A structured discovery phase of product development ensures that technical feasibility, system architecture, and core features are well-defined, preventing costly mistakes and development delays.

How long does the product discovery phase take?

The duration of the product discovery process depends on the complexity of the project. On average, it ranges from a few weeks to a couple of months. Engaging in thorough discovery phase services ensures all technical and functional aspects are accounted for before moving into full-scale development.

What are the key elements of the UX discovery phase?

The UX discovery phase involves several critical steps, including stakeholder interviews, creating detailed technical and product documentation, wireframing, and feature prioritization. A strong design discovery processensures seamless alignment between technical feasibility and user experience.

How does discovery UX improve development?

Discovery UX is essential for streamlining development by establishing structured workflows and ensuring a user-centric approach. By integrating discovery phase services early in the process, teams can make informed decisions, prioritize key features, and enhance overall project efficiency.

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