Phenomenon Studio responded to the client’s initial request, focusing on discovery and branding. The challenge was to finish the design stage within 2 weeks.
Background
Over the past decade, science has made significant strides in mapping out the biological root causes of aging. For the first time in history, Zest possesses the tools necessary to address aging at its core, aiming to prevent and even reverse the biological aging process. Over 100 rigorous clinical studies verify that Zest’s expertly curated longevity supplement packs target the root causes of aging at the cellular level.
Design Challenges
The challenge was to complete the design stage within a tight timeframe of 2 weeks while ensuring high quality and attention to detail. Our team faced various obstacles, including aligning with the client’s vision, managing multiple design elements simultaneously, and ensuring cohesiveness across all deliverables.
Intense Development Phase
Despite the challenges, our team swiftly implemented solutions during the discovery phase, relying on comprehensive documentation. This involved meticulous work on various elements such as the skin feature, logo development, brand colors, LinkedIn banner, brand book, and USA mobile app design.
Outcomes
Remarkably, the detailed documentation expedited the design process, enabling us to bypass the wiring phase and achieve the ambitious two-year design goal. The deliverables included a detailed logo, brand colors, LinkedIn banner, brand book, and an expanded UI product featuring a clickable prototype.
Value
We delivered substantial value delivered to the clientl. It encompassed a discovery, branding, and appendage design, all poised for development. The add-on is now accessible in the app store, with the client managing the download process independently.
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