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Frozeverse – Metaverse VR game

Crypto & NFT AR/VR & Meta Entertainment Website 3D motion design
Frozeverse – Metaverse VR game - Website Development - Photo 1

Frozeverse - Metaverse VR Game

Frozeverse is a sandbox game based on Metaverse and VR, with the game assets included as NFTs.


Frozeverse Softworks, CA


Art style guide
Character design
Environment design
3D animation
UI design

In details
Project history

Frozeverse assembled a team of experienced and ambitious indie-game developers who had been working on Unity and VR cases on dozens of different projects before.

Finally, inspired by the growing interest in the metaverse and determined to bring their expertise into this area, they began work on the Frozeverse.

Their team contacted many studios to develop an Art style guide, and after our successful completion, they chose us to work on many aspects of their product.


Scope of work
  • Creation of an Art style guide based on audience research and the client’s technical brief.
  • Development of the 3D characters, environment, and game assets from concept to game-ready models and animations for implementation to Unity.
  • The first collection of game assets is available as the NFTs in the Marketplace that is included on the website.
  • Website design and development.
  • The MVP version of the NFT marketplace with the game assets.
  • Marketing assets for the advertising campaigns.
Working process

Character design

From rough concept to advanced detailing, we brought to live 3D a character for this game.

Please meet Rona!

Rona is a huge part of LOR and the main companion of the player and guides through the game’s storyline.

Players can customize Rona’s armor and weapon just as their own, earning new equipment during the game or buying premium assets in the NFT marketplace.


Each element went through a detailed study to match the style of the game, preserve the atmosphere and reach a high level of texture quality without increasing the number of polygons on the 3D model itself.

Frozeverse – Metaverse VR game - Website Development - Photo 7
Working process

Environment design

Our team developed the location for the MVP level based on the client’s technical and level design documents.

It is the starting location for the game with also will be the test location for the new mechanics of the game.

The whole design and effects help users to dive into the atmosphere of the mysterious new world and get the best experience from the discovery of the world, special with the VR devices.

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MVP game mechanics

Our team developed an MVP gameplay video and the environment for Meta-world. Here we may see the intersection with the inventory as well.

Also, check the atmosphere and the most fabulous in-game loot box opening animation.

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NFT Marketplace

Please meet the MVP version of the in-game NFT Marketplace, which is also implemented on the website. Users can find, filter, and buy game assets for game tokens or ETH.

Also, check the actual design of the animated NFTs made by our team, and we continue to create new cool things for this shop.

Frozeverse – Metaverse VR game - Website Development - Photo 14
In-game coin

The product is based on NFTs, so it has its coin. And the price of this coin course will grow in the market while the game itself is growing.

We developed the game-internal design of the FrozeCoin to keep it the same style as all game designs.

Website design

Following our Art style guide, we continued creating the website for the Frozeverse.

Our team made the unique UI design for this sphere cause it combines modernity and minimalistic design and detailed game 3D artwork, which is very familiar to this sphere.

Also, we created a very friendly responsive for this website to allow staying tuned and even buy any assets when users are far from their computers. It also helps them not lose sales and buy some stuff with a discount.


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  • Our team has done fantastic work that got a lot of positive feedback not only from Frozeverse Softworks but also from their testers, who are also their target audience.
  • This project got a strong basement with fresh and unique visual direction, high-quality game assets, characters, and an environment.
  • We managed to design an MVP version of the Marketplace that will grow since we’re already working on the wider functionality.
  • The website design got a lot of positive reviews from people who invested in this project, which mean the next round of investments will be successful. Frozeverse will get much more resources to develop their project and make it great.
  • Our team is proud to be a part of such a cool product, and we are grateful to Frozeverse Softworks for this opportunity.
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