Website Redesign Agency

When your website holds you back, we help you rebuild what moves you forward

Outdated websites kill conversions and block scalability. We help digital teams redesign sites with dev-ready UX, CRO-focused architecture, and SEO-optimized performance.

Let’s talk View cases

Your next growth stage starts with the right website design and redesign partner — at launch, or at scale

DESIGNING PLATFORMS FOR STARTUPS BACKED BY

and more

phenomenon studio IN NUMBERS

500M+

investments raised by our clients

avg projects per client — most come back

5.0

on clutch — 50+ reviews

35%

conversion lift — klickex case

Signs You Need a Custom Website Redesign

Your first website got you started — now it’s time to scale it right

MVPs and budget-first builds often check the boxes on cost, but fall short where it matters: UX clarity, scalable design systems, performance, and dev handoff. Many teams come to us after spending more time fixing their first build than launching it.

We followed the latest design trends — and our site became irrelevant a year later.

We replace short-lived design trends with branded, modular UI systems — built with clear structure, scalable logic, and designed for team-wide reuse.

Our design looked great on desktop. But it breaks on mobile.

We design responsively from day one. Every layout, animation, and interaction is optimized for all screens, with performance and usability at the core.

We thought our design would boost conversions but nothing changed.

We start every website redesign strategy with analytics, heatmaps, and funnel data. We use that insight to drive a redesign that’s built to perform.

Website Redesign and SEO Services

From UI systems to flexible development and SEO — we handle every layer of redesign

Our full-cycle

website design and redesign

services are built around your business goals, content structure, and technical stack. We've helped teams modernize outdated sites, rebuild UX based on audit insights, and deliver UI libraries that scale with content.

UX/UI
Platform-specific
Full-stack

User experience and interface design that perform

UX website  redesign

We rework your user journeys, site architecture, and interaction logic to improve flow, clarity, and conversions.

Reusable  UI libraries

We build modular UI components that scale across pages, devices, and features.

Brand & visual Identity refresh

We modernize your digital look to match your positioning — logos, typography, color palettes, and content styling.

CRO & analytics-driven redesign

We use heatmaps and analytics to remove friction and improve conversion paths.

Accessibility & compliance

We follow WCAG and ADA standards for inclusive design, especially in regulated industries like finance and healthcare.

Tailored redesigns for your CMS or frontend framework

Webflow website  redesign

Visual-first, high-speed websites with custom animations, no-code flexibility, and native SEO optimization.

WordPress website redesign

Flexible CMS-powered sites with custom themes, plugin management, and content workflows for marketing teams.

Headless CMS redesign

API-first, scalable architecture for publishing content across platforms — ideal for SaaS, Web3, and product-led growth.

Astro or static-site generator rebuild

Ultra-lightweight frameworks like Astro for blazing speed, top Core Web Vitals, and better SEO.

React front-end rebuild

Fully custom UI with React — ideal for complex logic, dashboards, or interactive platforms.

Built for speed, structure, and seamless implementation

SEO-focused website redesign

We maintain your rankings with redirect plans, semantic HTML, and technical SEO baked into the code structure.

Responsive development & performance optimization

Optimized breakpoints, fast loading, and zero layout shifts—every site is tuned for Core Web Vitals.

Interactive UI & motion integration

We add purposeful animation and storytelling elements using Lottie, GSAP, or native Webflow animation features.

CMS implementation & content modeling

We build or restructure your CMS for flexible content entry, localization, scaling, and clean frontend presentation.

Dev handoff & stack alignment

We align with your tech stack (React, Webflow, WordPress, or headless) and hand off fully annotated design systems that reduce dev friction.

Website Redesign by Industry & Business Model

Strategy, structure, UX, and UI built for your market realities

Different industries come with different user behaviour, compliance needs, and conversion logic. We tailor every redesign to the specifics of your market.

B2B website redesign

We design around longer decision cycles and multi-stakeholder funnels. Our UX approach builds clarity and trust, while UI reinforces brand authority and drives qualified leads.

B2C website redesign

We create high-conversion, mobile-first sites designed for attention spans measured in seconds. Strong visuals, intuitive flows, and optimized UI move users from interest to action.

Small business website redesign

We help lean teams and early-stage businesses improve trust, visibility, and conversions with clean navigation, mobile-friendly UX, and modern visuals — without unnecessary complexity.

SaaS website redesign

We design SaaS platforms for user onboarding, feature exploration, and long-term engagement. Our redesigns improve UX flow, unify UI across modules, and support scalability.

Fintech website redesign

We combine secure UX with confidence-building UI. Our redesigns support onboarding, KYC, and live data presentation—designed for compliance without compromising performance.

Healthcare website redesign

We make complex services simple to understand and easy to access. UX focuses on clarity and accessibility, while UI reinforces professionalism and trust for patients and providers.

Web3 website redesign

We simplify wallet flows, user onboarding, and chain interactions. UX focuses on usability for crypto-native and first-time users, while UI builds trust in a rapidly evolving space.

EdTech website redesign

We help EdTech platforms improve learner engagement, accessibility, and user flow across devices. UX prioritizes clarity and motivation; UI supports trust and brand alignment.

Build what keeps users coming back

Strategy, design, and development, all working together
under one roof.

Get in touch

Inside Our Website Redesign Process

The strategy and execution behind every successful redesign

We blend UX strategy, performance data, and dev-ready execution into a clear, repeatable process — led by a cross-functional team of

website redesign experts

. The result? Tangible business outcomes, not surface-level updates.

Discovery & research

Identifying what’s holding your site back

We start by auditing your current site’s UX, performance, and architecture to understand where users drop off and where growth is blocked. This forms the foundation for everything that follows.

Key steps

Stakeholder interviews and internal feedback review
UX audit and heatmap review
Competitor benchmarking and trend analysis

Deliverables

UX audit report competitor insights

Strategy & planning

Website redesign strategy

We define your new structure, core user flows, and feature priorities — aligning with both business goals and technical feasibility. This phase ends with clear documentation and actionable prototypes.

Key steps

Sitemap redesign and content architecture
Wireframes mapping
Feature prioritization and risk analysis

Deliverables

Sitemap map feature roadmap wireframes for key pages user journey diagrams

UX/UI Design

Best website redesign practices for long-term value

We build structured, component-based UI libraries —visually aligned with your brand and optimized for clean developer execution.

Key steps

Responsive layout logic and adaptive screens
Accessibility checks and WCAG alignment
Reusable components with design tokens
UI states, interactions, and variants

Deliverables

Developer-ready Figma files desktop and mobile-responsive mockups scalable UI library

SEO-ready architecture

Redesign your site without breaking SEO

We preserve your organic visibility with a structure that supports Core Web Vitals, semantic HTML, and a bug-free transition from old to new.

Key steps

Redirect mapping and meta structure planning
Lightweight, indexable code
SEO QA before and after launch
Collaboration with your SEO team or ours

Deliverables

Redirect map SEO checklist structured data setup SEO QA report

Developer collaboration

Design that translates directly into code

We embed design into your development flow from day one — whether you use React, Webflow, WordPress, or a headless CMS. No disconnect between vision and execution.

Key steps

Annotated Figma files with component specs
Dev-team sync via Slack, Jira, Notion, or your preferred tools
UI logic aligned with your framework or code library
CMS modeling for scalable content editing

Deliverables

Handoff-ready design files design token library integration-ready assets CMS field map

QA, launch, & support

From final checks to post-launch growth

We test your site across environments, support your team during launch, and stay available for refinement post-launch.

Key steps

Multi-browser/device testing
Page speed and Core Web Vitals validation
Google Analytics & Tag Manager integration
Optional support sprints or retainer

Deliverables

QA report live launch support analytics setup performance tracking dashboard

Technology stack

Frameworks &
technologies we use

Webflow

A visual-first platform for fast, flexible, and SEO-friendly web development without coding limits.

Wordpress

A versatile CMS with powerful plugins and themes, ideal for content-driven sites.

Astro

A high-performance framework with static-site generation for ultra-fast loading and better SEO.

React

A powerful framework for building fast, scalable, and interactive websites with a component-based architecture.

Headless CMS

A flexible, API-driven solution for seamless content distribution across multiple platforms.

And much more

Build what keeps users coming back

Strategy, design, and development, all working together
under one roof.

Get in touch

Featured Projects

What happens when you redesign your site with a strategy

See how our website design and development teams helped product-driven companies

redesign sites

for better performance, higher conversion, and long-term scalability.

#Website design #Website development

GlobalX – promo website for DEX

GlobalX

USA

Tech Stack

Typescript, React, Vite, Framer motion, Tanstack query, Radix UI, Zod

Timeline

2 months

Results

Increased user confidence

Simplified user experience

Improved engagement

Explore

Joshua Caleb

Working with the team on our landing page was incredibly productive and enjoyable. From the very beginning, the team demonstrated high professionalism, thoroughly understanding our goals and requirements. Not only did they create an attractive and modern design, but they also made the site user-friendly and functional.

Shaga Odyssey – an award-<wbr>winning web3 gamepad platform - image cover

#Website design #Website development

Shaga Odyssey – an award-winning web3 gamepad platform

Shaga.xyz

USA

Tech Stack

Webflow

Timeline

5 months

Results

+40% increase in user engagement

3x faster platform navigation

Awwwards "Site of the Day" for Best Interactive Design

Explore

#UX Audit #Website design #Website development

OneText – website redesign for SMS marketing tool

OneText

USA

Tech Stack

Webflow

Timeline

3 months

Results

Increased user engagement

Improved website performance

Optimized user experience with A/B tests

Explore

Explore All Cases

What Our Clients Say

About our approach to digital product design and development

5.0

4.9

Craig Tortolani

CPO at Dekryption Labs

Ash Bryant

Founder of Hormn

The design team is truly world-class, excelling in both user interface design and creating solutions optimized for conversion.

KlickEx Team

George Fry

Founder at Neap

The quality of the designs is fantastic. Phenomenon Studio works at speed and is extremely punctual with timelines. They deliver top-notch outcomes with exceptional designs.

Andre Guerra

Co-Owner at RADCAT Design

Kevin Alvarez

Founder & General Partner, Predictive

Phenomenon Studio's ability to translate concepts and rough design mock-ups into high-fidelity assets, designs, and visuals was very impressive. The goal was to maintain simple elegance in the design aesthetic, and they did it very well.

Website Redesign Price: Factors to Consider

How much will it cost to redesign your website with Phenomenon?

The short answer: it depends on what you’re building. Some projects we work with need a focused visual refresh; others require full UX, development, and SEO restructuring. The minimum website redesign price starts around $10,000 and increases based on the variables below that drive your final website redesign cost.

What influences your website redesign cost?

Site size and content depth

5 pages or 50? 

Static or dynamic?

Platform

From Webflow and WordPress to headless CMS or custom React builds

UX/UI scope

Quick refresh or full redesign

 with design system

Development complexity

Frontend-only vs. backend, 

CMS, and API layers

SEO requirements

Redirects, performance tuning, and website redesign SEO preservation

Timeline & team availability

Standard vs. accelerated 

delivery timelines

Build what keeps users coming back

Strategy, design, and development, all working together
under one roof.

Get in touch

Website Redesign Engagement Models

Work with us in the way that fits your team best

Outsource
Dedicated team
Team extension

Explore All

Partner with a full-cycle product design company

We work as your long-term product design and development partner, owning strategy, discovery, design, dev, QA, and scaling iterations. This is not a “project”— it’s your full product team.

Best for

Founders who want a senior team thinking beyond sprints
Startups scaling beyond MVP and needing deep product ownership

What you get

Expert team aligned with your roadmap, KPIs, and business goals
Strategic discovery, UX systems

Hire Your Full-Cycle Team

Hire a full-stack dedicated team

We deliver your product from idea to launch—fast and lean. You get execution-ready design and development support with a clear project scope and delivery timeline.

Best for

MVPs or feature builds with a defined goal and launch window
Pre-seed and seed startups that need to ship without building an in-house team

What you get

UI/UX, development, QA, and PM in one dedicated team
Clear scope, fixed timeline, efficient delivery

Get Your Dedicated Team

Augment your existing team

We provide developers, designers, and QA engineers to integrate with your team, helping you scale fast while keeping full control over execution.

Best for

Startups needing specialized expertise without long-term hiring
Seed & Series A+ startups looking to accelerate development

What you get

Embedded designers, developers, or product managers to fill skill gaps
Faster product delivery without the hiring delays & overhead costs

Hire Your Full-Cycle Team

Explore All

Benefits

Why Product Teams Work with Phenomenon Studio

Design that meets regulation

HIPAA-compliant and GDPR-aligned expertise for Healthcare and beyond.

Since 2019, we’ve built HIPAA-compliant and GDPR-aligned delivery practices and earned industry recognition, delivering hundreds of products in Healthcare, SaaS, FinTech, and EdTech — where compliance and UX go hand in hand.

Design that lasts beyond trends

We don’t chase fads. We build digital products that stay relevant.

Our work looks sharp today and stays usable tomorrow — designed around long-term value, not short-term gimmicks. Scalable systems, brand consistency, and smart UX that grows with your product.

Design that’s developer-ready

We design for implementation, not handoff.

Every component is built with devs in mind: design tokens, accessibility, reusability, and real-world constraints. We collaborate with your team, reuse existing elements, and stay involved until everything’s live.

Local presence. Global delivery

Work directly with the doers — not a chain of account managers.

Collaborate with UX strategists in North America, while our senior design and development teams in Europe deliver fast, consistent results. We integrate into your tools and workflow, working as part of your team — from a single embedded designer to a full product squad.

Best Website Redesign, Recognized Worldwide

Wins that inspire us forward

Related Services

Services that pair well with your website redesign

Branding

Develop a brand that resonates — visually, emotionally, and strategically.

Explore

Mobile app design

Create intuitive, performance-optimized mobile apps for iOS and Android.

Explore

Web development

Custom web solutions, from complex platforms to interactive dashboards and scalable SaaS products, designed to boost functionality and drive growth.

Explore

Frequently Asked Questions

Questions already
answered

How much does a website redesign cost?

Website redesign cost breakdown depends on project scope, number of pages, tech stack, SEO needs, and whether we’re working with platforms like Webflow, WordPress, or a headless CMS. The average cost of website redesign projects we handle ranges from $10K to $50K, depending on complexity and integrations.

Do you offer

affordable website redesign

options?

Yes. If you’re working within a limited budget, we’ll help you prioritize what drives performance now — and plan the rest for future phases. We also offer phased engagement models tailored to

small business website redesign services

, early-stage startups, and lean product teams that need to move fast without compromising long-term scalability.

Do you offer

AI website redesign

services?

We don’t market ourselves as an AI agency — but if your AI website redesign project includes machine learning features, data-driven interfaces, or requires AI-assisted tools (like content personalization or internal automation), we can support that as part of the broader strategy. The core of every project still relies on our UX expertise, technical precision, and proven design systems.

How often should you redesign your website?

Most high-growth companies redesign their site every 2–3 years. But if your traffic is dropping, conversions are flat, or your CMS is slowing you down, it may be time to start sooner. We also offer website redesign SEO audits to help identify signs your site is falling behind.

Can you redesign my website without losing SEO?

Yes. Preserving and improving search visibility is built into our process. Every project includes audits, redirect mapping, semantic HTML, and performance optimization to redesign your website without losing SEO. We also follow proven website redesign best practices to protect rankings while improving structure and UX.

What makes you different from other web redesign companies?

We’re not a typical web redesign company focused on visuals alone. Phenomenon combines UX website redesign, dev-ready design systems, and SEO continuity — so your site performs, not just looks better. What sets us apart: we operate as a true extension of your product team. You get direct access to senior designers and strategists, not layers of account managers. Whether you need to hire designers for a sprint or bring in a full team for redesign and development, we plug into your tools (Slack, Figma, Jira) and workflows to help you ship faster. So if you’re searching for

website redesign services near me

, know that our distributed model delivers the same deep collaboration and high-quality execution, no matter where you’re based. From custom website redesign to complex fintech developments, we match our pace to yours, while staying focused on long-term scalability and measurable outcomes.

What types of businesses and platforms do you specialize in?

We work with early-stage startups, growth-stage teams, and established companies across industries. Our experience includes professional website redesign for banks, healthcare providers, nonprofits, and fast-moving SaaS teams.

We also support platform-specific projects — including ecommerce website redesign on Shopify and custom stacks, as well as Squarespace website redesign, WordPress website redesign, and Wix website redesign — with a focus on performance, content structure, and conversion optimization.

Can I see examples of your work before I commit?

Yes, you can explore any relevant website redesign case study on our Projects page. Our team of website redesign specialists has delivered scalable design systems and full-stack development across fintech, ecommerce, healthcare, Web3, and EdTech sectors. If you’re looking for the best website redesign services, reviewing results is the best place to start.